Plum is known in Lebanon and in the Middle East for its dedication to the art of fashion, beauty and health. In 2004, Plum’ owners, Mira Mikati & Raya Dernaika conceived an enclave of multifunctional coolness and were the region’s first in transporting this unique philosophy to the arab world .
Plum’s fresh retail philosophy was an instant hit with Lebanon’s fashion elite. In 2007, it launched its duel-leveled 700m2 Concept Store in Beirut ‘s most fashionable shopping quarter to further extend its offerings of luxury lifestyle, beauty and health in one state-of-the-art space.
Plum Concept store features women’s high-end prêt à porter collections and includes must have foot fashion, handbags, and Jewellery items. Each exclusive fashion piece is sourced by Plum expert purchasers and the prestigious names within its portfolio are the company’s raison d’être. The glittering roster of established names Alaia, Anthony Vacarello, Balmain, DELPOZO, Rosie Assoulin, Mary Katrantzou, Oscar de La Renta, Laurence Dacade, Sophia Webster, Thierry Mugler and the very best in European, Stateside and the Japan ultra hip and emerging talents – Sacai, Christopher Kane, Alexander Wang, Phillip Lim, Isabel Marant, Carven… among many more – punctuate the surroundings of a well-thought-out retail space.
Plum Concept Store fuses prestigious fashion labels with desire.