The luxury fashion retailer, SNOWBALL, is set to open the first Isabel Marant flagship store in the Middle East. Located in Palladium Bldg, Beirut central district, Isabel Marant debuts its retail concept in the region with its first stand-alone store dedicated to the brand’s ready-to-wear main line collection, shoes and accessories, as well as its diffusion line Isabel Marant Étoile.
Known for her Parisian bohemian chic aesthetic, the designer who made Hawaiian prints and high-heeled sneakers cool is one of the most influential designers of our era. Isabel Marant started designing accessories in 1989 and launched her full ready-to-wear collection five years later. The label has risen from cult status to become a favourite among fashion celebrities worn by key influencers – Alexa Chung, Kate Moss and Victoria Beckham, to name a few – and is a fashion editor’s favourite. Her signature aesthetic is instantly recognisable – minimalist with an edge – creating iconic statement staples every season: a skinny, leggy silhouette,casual dresses, loose-fitting knits, slouchy trousers, tailored jackets, and lush scarves. Opening in August 2014 with a highly anticipated Autumn/Winter collection, Isabel Marant is sure to be a successful addition to Snowball Group‘s growing retail portfolio.